Vote for the Mournes in ‘Best View’ poll

December 21, 2015

Live It Experience It is urging people across Northern Ireland to vote for the Mourne Mountains range which has been shortlisted for The Countryman magazine’s ‘Best View’. Competing against other famous swells of countryside ranging from the Scottish Highlands, the Welsh mountains and valleys and stunning beaches, the Mournes range is the only Northern Ireland tourism location shortlisted. (more…)


Our Story

November 15, 2015

We were honoured to be asked to speak at the 2015 Digital DNA Tourism Conference. What a fantastic event with such an array of speakers from Google, Expedia, lastminute.com, Yotel and more. Our director shares the raw truth of Live It Experience It – a company which promotes Northern Ireland tourism

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Join Us at DNA

November 10, 2015

Digital platforms are essential to communicate directly with your target audience. These are the platforms where conversations are happening. Whether you use digital platforms or not conversations will take place regardless. We look ahead to Thursday’s Digital DNA conference which takes place at Titanic Belfast where we will be talking about ‘Live It Experience It’

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Ancient skills in County Fermanagh

November 3, 2015

Tourism in County Fermanagh is in for a major boost as the Heritage Lottery Fund have announced a £3million grant which will be used to train local people in centuries old ancient skills such as thatching, boat-building and storytelling. Eleanor McGillie from Live It Experience It reports.

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Official visitor numbers rise for tourism Northern Ireland

October 30, 2015

LIVE It Experience It has welcomed the latest official figures released by the Northern Ireland Statistics and Research Agency which shows visitor numbers for 2015 are on the rise compared to those in 2014.

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Cornish Guardian Editor loves our Walled City!

October 15, 2015

There’s one place on this earth which we absolutely adore and that is Cornwall. So when the editor of the Cornish Guardian asked if he could send our tourism cluster a blog about his trip to Derry – Londonderry, we were delighted to hear what he had to say. Scott Harrison gives us this view on our Walled City.

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Cycle Sperrins initiative leads the way

October 15, 2015

THE chairman of Tourism NI said keeping tourism in the sights of the international traveller remains a key challenge but said cluster collaborations like Cycle Sperrins is key to supporting the region’s global agenda.

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Are You Ready For The Year of Food Tourism?

October 8, 2015

In May this year, our Enterprise Minister announced a major tourism drive to give our visitors to Northern Ireland a fresh appetite to visit our beautiful region. Eleanor McGillie looks ahead to Northern Ireland’s Year of Food Tourism

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Mythic cycling tours in soulful Sperrins

October 8, 2015

A CLUSTER of tourism businesses based in the Sperrin Mountains are collaborating to launch Cycle Sperrins next week – a tourism led initiative to attract touring cyclists from across the globe.

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Richhill Apple Harvest Fayre

September 26, 2015

This time last year Eleanor McGillie was preparing to go to the first ever Richhill Apple Harvest Fayre. It’s back for a second year and has featured on the Great British Menu this year. Can Northern Ireland tourism events get any more fun?

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