Combining ancient traditions with our love for our food

February 9, 2016

So today is Pancake Tuesday and everyone is getting ready to flip. Blogger Nel reflects on how an ancient tradition helps us today to celebrate our Taste of Ulster. (more…)

Our Story

November 15, 2015

We were honoured to be asked to speak at the 2015 Digital DNA Tourism Conference. What a fantastic event with such an array of speakers from Google, Expedia,, Yotel and more. Our director shares the raw truth of Live It Experience It – a company which promotes Northern Ireland tourism


Join Us at DNA

November 10, 2015

Digital platforms are essential to communicate directly with your target audience. These are the platforms where conversations are happening. Whether you use digital platforms or not conversations will take place regardless. We look ahead to Thursday’s Digital DNA conference which takes place at Titanic Belfast where we will be talking about ‘Live It Experience It’


Cornish Guardian Editor loves our Walled City!

October 15, 2015

There’s one place on this earth which we absolutely adore and that is Cornwall. So when the editor of the Cornish Guardian asked if he could send our tourism cluster a blog about his trip to Derry – Londonderry, we were delighted to hear what he had to say. Scott Harrison gives us this view on our Walled City.


Are You Ready For The Year of Food Tourism?

October 8, 2015

In May this year, our Enterprise Minister announced a major tourism drive to give our visitors to Northern Ireland a fresh appetite to visit our beautiful region. Eleanor McGillie looks ahead to Northern Ireland’s Year of Food Tourism


Zip up your wetsuit and let’s go surfing in Northern Ireland!

September 15, 2015

With the autumn season now in full swing there’s still a buzz around West Strand in Portrush. Eleanor McGillie speaks to Ricky Martin, owner of Alive Surf School, to find out why surfing in Northern Ireland is good for Northern Ireland tourism all year round


It’s not all about bog snorkelling at Peatlands Bog!

August 1, 2015

People say the best things in life are free. Well, this is certainly the case in Northern Ireland when it’s hammering it down with rain. Eleanor McGillie throws on the wellies and heads round Peatlands Bog in County Tyrone for a good long walk.